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999 _c10622
_d10622
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003 IN-BhIIT
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008 200308b ||||| |||| 00| 0 eng d
020 _a9780521608268
040 _aIN-BhIIT
041 _aeng
082 0 0 _a368
_bKUN/I
100 1 _aKunreuther, Howard.
_912661
245 1 0 _aInsurance and Behavioral Economics :
_bImproving Decisions in the Most Misunderstood Industry /
_cby Howard C. Kunreuther, Mark V. Pauly and Stacey McMorrow.
260 _aCambridge :
_bCambridge University Press,
_c2013.
300 _axii, 329 pages :
_billustrations ;
_c24 cm
504 _aIncludes bibliographical references (pages 295-307) and indexes.
520 _a"This book examines the behavior of individuals at risk, insurance industry decision makers and policy makers involved in the selling, buying, and regulating of insurance"--
650 0 _aRisk (Insurance)
_95359
650 0 _aInsurance
_xDecision making.
_912662
650 0 _aConsumer behavior.
_98595
650 7 _aBUSINESS & ECONOMICS / Labor.
_912663
700 1 _aPauly, Mark V.,
_912664
700 1 _aMcMorrow, Stacey.
_912665
856 4 2 _uhttp://www.loc.gov/catdir/enhancements/fy1210/2012006486-b.html
856 4 2 _uhttp://www.loc.gov/catdir/enhancements/fy1210/2012006486-d.html
856 4 1 _uhttp://www.loc.gov/catdir/enhancements/fy1210/2012006486-t.html
942 _cTRB