CRM at the speed of light : essential customer strategies for the 21st century /
Greenberg, Paul.
CRM at the speed of light : essential customer strategies for the 21st century / by Paul Greenberg. - 3rd ed. - New York : McGraw Hill, 2009. - xviii, 670 p. : ill. ; 25 cm.
Includes bibliographical references index.
9780070590571 (pbk.)
Customer relations--Management.
Electronic commerce.
658.812 / GRE/C
CRM at the speed of light : essential customer strategies for the 21st century / by Paul Greenberg. - 3rd ed. - New York : McGraw Hill, 2009. - xviii, 670 p. : ill. ; 25 cm.
Includes bibliographical references index.
9780070590571 (pbk.)
Customer relations--Management.
Electronic commerce.
658.812 / GRE/C